Debbie LaChusa has 35 years of experience working in marketing, 22 of those years in her own businesses. In 1998, after spending 13 years working in advertising agencies, and as a vice president for an international non-profit, Debbie opened her first business, DLC Marketing, a virtual marketing communications agency. After taking that business to six figures, Debbie decided to take her experience and expertise online.
In 2004, she launched 10stepmarketing, an internet-based marketing training and coaching business. Despite being her first online venture, Debbie also took that business to six figures.
In 2012, she created her third six-figure business, The Business Stylist, an online coaching/consulting/training business focused on helping independent coaches and consultants package, brand, market, and sell their services. In 2013, she launched her online course brand, The Business Stylist Marketing Academy. To date, more than 19,700 students in 164 countries have enrolled in Debbie’s online courses.
In 2018, Debbie retired The Business Stylist, although her online courses remain available online, and followed inspiration to her next venture: moving to the mountains of Western North Carolina and writing her book, The Following Inspiration Experiment. After an 18-month sabbatical, Debbie re-opened her coaching services and evolved her brand to what it is today, Follow Your Inspiration, with the intention of helping others navigate the path between making life and business happen, and learning to live in the flow.
Over her 35-year career, Debbie has written and published four books, created and written multiple blogs, and spoken to audiences across the US, in Canada, and Australia, including sharing the stage with celebrity teachers from The Secret. She and her businesses have been featured in national online and offline media including Entrepreneur magazine, Forbes, CNBC, Inc, Home Business Magazine, and Yahoo! Finance.
Debbie is a former marathon runner, a fraternal twin, and a pet therapy volunteer. She and her husband currently live on a mountaintop, with their two golden retrievers, Hope and Faith, in a home they’ve nicknamed The Treehouse.