I’ve been writing copy since 1985 when I was working at a local radio station as a Midnight to 6am disc jockey. If a sales person gave me some copy to write for a new client, I’d throw on some long song, write out the 30-second script and get back to the studio as the song was fading out.
That was long before the Internet came along, and since those radio days I’ve written copy for literally thousands of websites, sales letters, product funnels, webinar promos, along with hundreds of direct mail pieces, press releases, emails, you name it.
For the past 15 years I’ve been focusing on writing for entrepreneurs who make a difference in people’s lives: coaches, wellness practitioners and others who desire a profitable business while staying true to their core message and beliefs.
The secret to bringing in clients and selling your services is knowing how to generate emotion, tell your story and empathize with the needs of your target audience.
I have a knack for doing that. It's an intuitive nature that enables me to identify with the pain points of your niche. I take that, combine it with your unique voice and mission, and what comes out is something my clients love.
So if you’re looking for a heart-centered copywriter who can write in your voice, so you can focus on what you do best, then let’s talk. For 2020 I'm booking free website review sessions and we'll see if your site contains the 20 key elements necessary to keep your readers engaged.